Tod Madderra, Author at Continuum CRM

Ready for Senior Living CRM in a Post-COVID World?


COVID-19 hit and everything changed. New campaigns were left hanging. Proposals for new CRMs were put on the back burner. Even follow up calls were left for another day. Why? Because most sales and marketing personnel were jumping on board to do their part in the effort to keep residents and employees safe. And, while progress has been slower than we’d like, it’s starting to work.

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